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| REVIEW 2008 |
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Tent London returned to east London as one of the most vibrant destinations of the London Design Festival. A collection of the best international design was assembled in the capital’s most exciting and versatile venue, The Truman Brewery, providing a showcase that mixed design classics and emerging trends.
Whilst the show matured, it retained the distinctive relaxed atmosphere which that has become synonymous with Tent.The show is now firmly established as a ‘must see’ for members of the press, buyers and specifiers doing the rounds during the LDF.
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| HIGHLIGHTS OF 2008 |
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Nobody & Co.’s Bibliochaise from Content hall received so much publicity that it fast became one of the icons of the London Design Festival 2008; Circa’s Van der Meersch & Weston broke the record by selling every item on their stand by 12 o’clock on the very first day of the show and our Talent Zone exhibitors have gone on to do great things as ever. But don’t just take our word for it. |
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| Have a look at our exhibitor testimonials to read a first-hand account of their experience. |
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| The DeTank TV studio, organised in partnership with Tent, saw Max Fraser and other members of the design cognoscenti interview key figures in the industry. Visitors to the show could watch the process live or see the films broadcast on TV screens surrounding the studio. Pearson Lloyd, who launched Link, a modular partition system, at Tent London in 2007, popped in talk about their most recent projects.
Those interviewed also included Peter Marigold, Moritz Waldemeyer, Piet Hein Eek, Jack Mama, Philip Wood and Jerry Helling. Troika’s interview addressed the rise in designers working in the digital realm, currently the most exciting development in the industry. |
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| DETANK.TV STUDIO FOOTAGE > |
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In fact, 2008 appeared to be the year of digital contributions at Tent London. A common theme emerged which Tent dubbed ‘Digital Meets Physical’.
Julian Mayor designed a striking, angular bar in LG Hi-Macs, but it was the precision with which Wrap3’s moving graphics followed the contours of the bar that really brought it to life.
Other highlights included the animated centrepiece for the Sony Ericsson Xperia™ X1 launch from cult Japanese visual artists, WoW and the colour-changing, fibre-optic lighting installation by Creatmosphere, which floated above Content Hall. |
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| The winning entry of this year’s Workspace Group Urbantine Project® was as much a software application as a spatial environment. WAG explored the potential for new kinds of collaborative working to emerge in spaces that combine analogue and digital modes of interaction. The installation engaged both the mind and the senses in the navigation and production of information. |
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| In contrast, the Tent London Press Office designed by Farm, had a decidedly retro feel evoking the offices of 1940s newspaper. It went down a treat with the press, whom you half expected to arrive with their press cards tucked in the band of a fedora. |
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| Traditional Portuguese artisanal skills were reinvented with a contemporary twist in the Portugal Brands exhibition, whilst ‘Create Berlin goes London’ reflected the state of creativity in the German capital, with 20 interdisciplinary projects by Berlin creatives. Visitors were also able to take a piece of Berlin home with them from Create Berlin’s designer shop. |
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| SEE MORE SNAPSHOTS FROM 2008 > |
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